THE HOUR GLASS SINGAPORE UNVEILS ITS FIRST POP-UP STORE. 'SUPER MACHINES AND HOROLOGICAL HEROES' ON 18 - 30 SEPTEMBER
Press Release:
The Hour Glass will unveil another ground breaking project in
the form of a pop-up store situated at the heart of Orchard Road at leading shopping centre,
Paragon from 18th to 30th September. Themed
“Super
Machines and Horological Heroes”, this pop-up will stage some of the
most iconic and avant-garde timepieces, paying homage to a collective of
individuals who revolutionised watchmaking and watch design at the turn of the
millennium. Coinciding
with the Singapore Formula One Grand Prix Race weekend, “Super Machines and Horological
Heroes” will offer a unique
cultural experience to both locals and out-of-town guests during the 13-day
showcase at the Main Atrium of Paragon shopping centre.
A ‘Playground’ where Inspiration Meets
Manifestation
“Super Machines and Horological Heroes” seeks to play out
the virtuosity of visionary watchmakers and profiling their technically
innovative masterpieces. Since the dawn
of the new millennium heralding the birth of contemporary watchmaking: a period
where visionaries sought to define a new path for horology with a respect for patrimony
whilst shaking design conventions of what is considered high watchmaking.
Hailed by pundits as ‘Superheroes’ in the world of
horology, these trailblazing brands and individuals harnessed the dexterity and
technological advancement in artistic watchmaking; giving rise to these spectacular
‘super machines’.
The Hour Glass Limited Editions and Novelties
There will be an
inauguration of 21 inimitable timepieces of which 7 limited-editions are
exclusively available through The Hour Glass. These exclusives editions are Ferrari Big Bang by Hublot,
Experiment ZR012 by C3H5N3O9 (an
exclusive collaboration between two creative houses - MB&F and Urwerk), Bugatti
Super Sport by Parmigiani Fleurier, Freak by Ulysse Nardin, Imperial
Fountain by De Bethune, Poison Dart Frog by MB&F and Galet
Micro-Rotor by Laurent Ferrier.
Hall of Fame
Akin to the oscars, The Hour Glass will showcase a selection of masterpieces that had garnered
awards at the renowned Grand Prix d’Horologerie de Geneve (GPHG) held in
Switzerland from 2006.
A Convergence of Legendary Independent Watchmakers and Artisans
In a
world of mass production, it is laudable that true artisans still exist. Legendary independent grand watchmasters are
the exemplars of highly skilled craftsmen honoring ancient traditions to
produce only limited numbers of exquisite eponymous timepieces where every
piece is painstakingly put together. The exhibition showcases some of these
claim-to-fame masterpieces by luminaries such as Philippe Dufour, Vianney
Halter, Kari Voutilainen, Roger
Smith and Laurent Ferrier.
Expect a plenary session where these watch
masters convene on:
Date: Thursday,
26 September 2013Time: 7.00pm – 9.00pm
By: Mr Kevin Tan, Moderator, International Watch Forum
Artisanal Showcase – “Metiers de la Maine”
Witness some of the
specialist artisans and master watchmakers on-hand demonstrating the finesse
and intricate craftsmanship of their masterpieces:
Reuge The
Craft of Mechanical Symphony 18
to 30
Parmigiani Fleurier The
Art of Restoration 18
to 21
Hublot The
Intricacies of A Chronograph 22
to 25
Ulysse Nardin The
Mastery of the Freak Dual Escapement 26
to 30
In short, “Super Machines and Horological Heroes”
sets the stage for a celebration of watchmaking culture in all its glory - with
everything from brand showcases, to panel discussions by watchmaking luminaries,
and a unique many -firsts among others.
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